Squace blog http://blog.squace.com Squace is a Universal Mobile Interface Wed, 01 Sep 2010 09:07:49 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 Squace on iPhone, Blackberry and Android http://blog.squace.com/2010/08/squace-on-iphone-blackberry-and-android/ http://blog.squace.com/2010/08/squace-on-iphone-blackberry-and-android/#comments Tue, 31 Aug 2010 09:04:48 +0000 Aage Reerslev http://blog.squace.com/?p=484 So far, we have received a tremendous amount of positive feedback from users with a regular feature phone. Hundreds of users have sent us spontaneous ‘Thank you’ notes and messages, such as ‘you make me feel like I own a smart phone’. So Squace has significantly improved their mobile internet experience.
We have also been demonstrating the Squace concept to many business users with smart phone devices such as iPhone and Blackberry. Some of them said that they could not wait to have Squace on their phone, some just wanted to find out more and a fewwere sceptical.
We are now happy to announce that we are ready to release Squace on iPhone and Blackberry to a wider audience. This underlines our objectives of being the best Universal Mobile Interface solution globally and providing content and service providers a unique opportunity to interact with their target audience based on their behaviour rather than their device type.. With our 360º distribution engine we also make it easy for B2B, B2C and D2C business’s to go mobile leveraging their existing internet services.
The Squace UMI design is now tuned to different types of handsets. A touch screen device asks for different type of interactions than a non-touch screen device. Untilnow we have been testing with a closed community who gave us invaluable feedback. For example, we have now introduced the Toggle function between a Grid view (excellent in remote control devices) and the list view (often better on a touch screen device).

Today we have submitted the our iPhone and Blackberry versions to Apple andBlackberry World. If you would like to be notified once the Applications are available in the Appstores just sign up as a regular user and you’ll get notified.

In the meantime you can install the software on your device via an intermediate procedure. Click here.
We look forward to continue receiving your feedback and suggestions; learning from new users ensures that Squace is as good as it can be!.
Each device platform provides us with key learning’s and user interaction improvements so that these new design or interaction functions can be incorporated into the new device types and platforms of the future. One good example of this are the lesson’s we learned in testing the Squace Android client that are now incorporated into the new iPhone version. Check them out!
Read more about Android version
Read more about Squace Balckberry version
Read more about Squace IPhone version

]]> http://blog.squace.com/2010/08/squace-on-iphone-blackberry-and-android/feed/ 0 Ovum White Paper on The Squace UMI http://blog.squace.com/2010/06/ovum-white-paper-on-the-squace-umi/ http://blog.squace.com/2010/06/ovum-white-paper-on-the-squace-umi/#comments Wed, 16 Jun 2010 06:21:39 +0000 admin http://blog.squace.com/?p=434 Ovum White Paper on The Squace UMI

The market opportunity for a universal mobile interface and a review of the Squace solution

At Squace we’re glad to announce the new research white paper from Ovum’s Knowledge Center at Ovum Europe Limited.

Read more -> Order Your free copy of The Ovum White Paper on The Squace UMI

Executive summary

The adoption rate of mobile devices in all their forms as the main interface to web-based services and content has been phenomenal, with the launch of Apple’s iPhone being the fastest ever adoption of new technology.

Ovum estimates that consumer mobile broadband users will grow from 152 million in 2008 to 1.9 billion in 2014 as consumers’ use of the Internet dwarfs that of the enterprise. Likewise use of 3G mobile devices generally is set to exceed 3 billion over the same timescale.

However, the delivery of services and content is hindered by the wide variety of platforms and device manufacturers and the closed, proprietary nature of these ecosystems. Because applications and data may look or behave differently on different platforms the providers and distributors either have to tune them for each platform or make difficult decisions about which one to concentrate on.

There are different types of platform. Some are closed and run by the manufacturer such as Apple’s iPhone; some are based on an operating system such as the Symbian; some are device specific; and some, such as Google’s recent entry of Android, are being adopted by a wide variety of handset manufacturers. Content similarly comes in different forms: some through content portals that have generally been provided by mobile operators and some through app stores that may be device specific or more open.

From the user’s perspective this introduces barriers to switching between devices and platforms with the potential loss of content and inconsistency of interface. From a mobile marketing provider, and the providers of applications and content more generally, this increases the cost of delivery and support, and reduces the potential return on investment.

The user community now has an insatiable desire for more and better applications and services that are easy to use and make the sharing of content and social interaction easy and consistent. Users require services that eliminate the barrier between what they could do on their desktop and what they do on their mobile device, and which let them move seamlessly between the two.

The jungle of options is a barrier that can only be eliminated through the widespread adoption of standards and a consistent portable interface. Squace has launched a universal mobile interface (UMI) that provides such a consistent well thought out interface that it has ported to the majority of mobile platforms and devices. The UMI has a number of major benefits for developers, operators, and users alike, of which the following are key:

  • The interface is consistent on all mobile devices.
  • Users can publish and share content with ease.
  • There is one integration point for developers of applications and content distributors.
  • A cloud-based server provides support that automates the publication of content and eases device mobility between alternative mobile or desk-based Internet devices.
Squace is adopting a wide approach to market penetration. It offers a downloadable client that has been installed over 600,000 times to date, and is building up a channels strategy amongst key identified markets including online communities, the retail and travel industries, and the suppliers of directory and contact services. They are also recruiting technology partners across a wide spectrum. Notable early successes are with the content management systems EPiServer and WordPress.

Squace has to date been built on modest venture funding and expects to break even in the second half of 2011.

Ovum believes that Squace’s UMI provides an excellent opportunity to help business to business (B2B) organizations develop applications and offer content that is easy to distribute and easy for users to adopt and use. We also think that the community will greatly appreciate the ease of switching between devices and the elimination of barriers between desktop and mobile Internet usage.

About OVUM

Ovum is the leading European headquartered authority on telecoms, software and IT services, with unique expertise where these sectors converge. Advising on the commercial impact of technology and market changes in telecoms, software and IT services. Ovum deliver essential advice on market trends and drivers, and unrivalled insight into companies, markets and technologies. Ovum offers a range of integrated services that includes tailored consultancy, advisory services that give clients direct access to our analysts, and specialist research. Ovum expertise is based on more than two decades of research conducted globally.

Ovum works with companies all over the world to help them achieve their business goals. Our clients from Fortune Global 500 companies to start-ups use Ovum because they need to base their strategies on quality advice they can trust.

Ovum advises senior decision-makers within the world’s largest technology users, IT and software vendors, IT service providers, telecoms operators, regulators, service providers, equipment suppliers, consultancies and investors. Working with both the supply-side and the user community gives Ovum a unique insight into the demand and the drivers for technology and market opportunities.

Read more -> Order Your free copy of The Ovum White Paper on The Squace UMI

]]> http://blog.squace.com/2010/06/ovum-white-paper-on-the-squace-umi/feed/ 0 Press Release – Squace receives the prestigiousRed Herring 100 Europe Award http://blog.squace.com/2010/05/press-release-squace-receives-the-prestigiousred-herring-100-europe-award/ http://blog.squace.com/2010/05/press-release-squace-receives-the-prestigiousred-herring-100-europe-award/#comments Mon, 31 May 2010 08:18:08 +0000 admin http://blog.squace.com/?p=414 Press Release
Hotel Lutecia, Paris, France
May 27th
Squace receives the prestigious Red Herring 100 Europe Award

The Red Herring editorial team selected the 2010 Finalists as the most innovative companies from a pool of hundreds from across Europe. The Finalists were evaluated on both quantitative and qualitative criteria, such as financial performance, technology innovation, quality of management, execution of strategy, and integration into their respective industries.

For the Squace management the award is yet another validation that they are on the right track to revolutionize internet access from mobile devices. According to all leading business analysts, such as OVUM, Gartner and Morgan Stanley, internet on mobile will be bigger than internet via PC in the very near future.  Today over 4 billion devices are internet enabled. In 2015 this will surpass the 10 billion mark.

The patented Universal Personal Mobile Interface of Squace provides users with the fastest possible access to content and services from whatever device that is connected to the internet.  At any time they can bookmark ‘their stuff’ for instant mobile access. The Squace interaction architecture also makes it easy to share content with friends and colleagues on many different levels. Squace enables instant access to content for both personal and business usage.

Squace also liberates content and service providers with the shortest time to market into the mobile arena and viral reach and distribution is achieved through Squace’s 360 distribution engine.. The restrictive issues of device fragmentation are made redundant and monetization is enabled with the ability to deliver  non intrusive, contextual relevance marketing.

Advertising, sponsorship and promotions are served, measured and reported on via Squaces back end platform that takes third party services via an easy plug in architecture.

Squace has offices in Stockholm, London and Amsterdam.

For further media enquiries please contact:

Frank Verschoor CEO
mobile: +31 6 51400434
Döbelnsgatan 48
113 52 STOCKHOLM, SWEDEN
www.squace.com

Squace is always experimenting with soon-to-be-released mobile features at our tech blog: labs.squace.com

]]> http://blog.squace.com/2010/05/press-release-squace-receives-the-prestigiousred-herring-100-europe-award/feed/ 1 WP blog sites using Squace WP plugin http://blog.squace.com/2010/05/try-out-blog-sites-with-squace-get-this-site-mobile-plugin/ http://blog.squace.com/2010/05/try-out-blog-sites-with-squace-get-this-site-mobile-plugin/#comments Wed, 26 May 2010 16:22:04 +0000 admin http://blog.squace.com/?p=388 Below you find some Internet sites that have installed the Squace WordPress plugin – with “Get this post”-icon

Visit the sites below by clicking on the pictures. Read more at  the Squace plugin download page

Example on blog post (www.daysinsweden.com) with the Squace WP. Visit the blog by clicking on the picture – add a bookmark by clicking at the “Get this post”-icon. Read more at the Squace plugin download page)

http://www.daysinsweden.com

Visit the sites below by clicking on the pictures – add a bookmark by clicking at the “Get this post”-icon.

http://sinergiapro.you5.net/wordpress-mu/

Swedish sites:

http://www.restillzanzibar.se/
http://www.maxmsailing.se
http://devmindset.com
http;//www.recepten.se

Visit the sites below by clicking on the pictures – add a bookmark by clicking at the “Get this post”-icon.



And of course our own blogs:

http://labs.squace.com
http://blog.squace.com

Squace Labs article on our plugin

Downloadpage for WP-plugin

Try it out and give us your feedback on this way of bridging PC and mobile with easy bookmark tools for instant mobile access.

]]> http://blog.squace.com/2010/05/try-out-blog-sites-with-squace-get-this-site-mobile-plugin/feed/ 0 The Red Herring Squace product presentation http://blog.squace.com/2010/05/the-red-herring-squace-product-presentation/ http://blog.squace.com/2010/05/the-red-herring-squace-product-presentation/#comments Wed, 26 May 2010 09:01:12 +0000 Aage Reerslev http://blog.squace.com/?p=380 Squace latest concept presentation – including a short show up by the “King of long tail”.

Squace product presentation at 2010 Red Herring top 100 Europe finalists

]]> http://blog.squace.com/2010/05/the-red-herring-squace-product-presentation/feed/ 0 Squace Martin Vendel chair mobile strategy at Red Herring http://blog.squace.com/2010/05/squace-martin-vendel-chair-mobile-strategy-at-red-herring/ http://blog.squace.com/2010/05/squace-martin-vendel-chair-mobile-strategy-at-red-herring/#comments Mon, 24 May 2010 18:53:01 +0000 Aage Reerslev http://blog.squace.com/?p=369 New Business Models, New Markets with the mobile
As companies across the mobile value chain develop their 2010 strategic plans, they face an increasingly competitive and complex market. Many of the world’s leading mobile operators, manufacturers, and solutions providers must identify growth opportunities in mobile devices, smart phones, wireless network strategies, mobile media and messaging, and enterprise services. Will 2010 be the year when new use cases and emerging business models start to make their mark? What can we expect from the consumer market? And what are the latest trends in the mobile enterprise space?

Date and Time: May 26, 17:30 – 18:30
Participants:
- Squace, Martin Vendel (Moderator)
- Cartagena Capital GmbH, Jan Vocke
- Nauta Capital, Javier Rubio
- SMS PASSCODE A/S, Lars Nielsen
- Nokia Point & Find, Philipp Schloter

Read more at: Red Herring 100 Europe Finalists Agenda
Follow Martin Vendel on his twitter account: Mobileforall

]]> http://blog.squace.com/2010/05/squace-martin-vendel-chair-mobile-strategy-at-red-herring/feed/ 0 Squace at French Retail Summit – Kista Science Tower http://blog.squace.com/2010/05/squace-at-french-retail-summit-kista-science-tower/ http://blog.squace.com/2010/05/squace-at-french-retail-summit-kista-science-tower/#comments Mon, 24 May 2010 13:46:18 +0000 benny http://blog.squace.com/?p=304

Squace at French Retail Summit from www.squace.com on Vimeo.

Presentation at French Retail Summit – Kista Science Tower, Stockholm, Sweden 2010-05-05.
By Frank Verschoor, CEO at Squace and Aage Reerslev, Founder of Squace.

]]> http://blog.squace.com/2010/05/squace-at-french-retail-summit-kista-science-tower/feed/ 0 RED HERRING EUROPE 2010 http://blog.squace.com/2010/05/red-herring-europe-2010/ http://blog.squace.com/2010/05/red-herring-europe-2010/#comments Mon, 10 May 2010 12:05:30 +0000 admin http://blog.squace.com/?p=314 Red Herring

We are delighted to be finalists in the prestigious ‘Red Herring Europe 100’ event to be held from May   25th – 27th, Hotel Lutecia, Paris, France 2010. Red Herring’s editorial team have analyzed hundreds of cutting edge European technology companies and have selected Squace as a finalist and one of the leading European technology players positioned to grow globally at an explosive rate during 2010 and beyond.

The Squace team will present to a broad selection of venture capitalists, industry experts, analysts and media commentators during the 3 day event and look forward to meeting with fellow CEO’s, founders and investors of other exciting award winning mobile technology companies

]]> http://blog.squace.com/2010/05/red-herring-europe-2010/feed/ 0 We are on track! http://blog.squace.com/2010/04/we-are-on-track/ http://blog.squace.com/2010/04/we-are-on-track/#comments Thu, 15 Apr 2010 07:28:58 +0000 admin http://blog.squace.com/?p=290
Although all of us at Squace have been quiet for a while, rest assured we have been very busy in the background and so we are delighted to announce that, despite difficult market conditions, we have secured sufficient funding to take Squace to the next level of development.

In December 2009 Morgan Stanley released an extensive Mobile Internet Report in which they forecast that Internet on the mobile will become mainstream in the second half of 2010. In August 2009 the Aberdeen Group also released a report on the growth of Mobile Marketing and Advertising in which they made clear that for this sector to fulfill it’s expected exponential revenue growth, that the ability to target audiences on behavioral data rather than on types of mobile devices would be critical. By applying the Universal Mobile Interface principles to our strategy as of day one, Squace is well positioned to ride the wave of a dynamic emerging market.

We have benefited from constructive feedback as a result of more than 600.000 downloads of preliminary versions of our product and subsequently have gained extensive and valuable input from the users about what they truly value in Squace and what they would like to see extra for the future.

Our mantra is that it is fundamental that the user is in command. It will always be a user’s decision as to which bookmarks are on deck for instant mobile access. Although the vast majority of feature phone users are very satisfied with a personalized universal solution, those consumers who opt to use smart phones devices, such as iPhone, Android and Blackberry, want to have a solution that matches the ‘feel’ of their ‘expensive’ device. Most early users also informed us that they appreciate the embedded sharing capabilities of Squace. Many of them even would love to see us adding more functionality to the contact book in such a way that it would become a single starting point for multiple ways of communication, such as call, email, social messaging, twitter, etcetera.

This week we have launched an update for our current users in which we have fixed quite a few bugs and added new functionalities, which will ease the process of adding bookmarks into Squace whilst just browsing from a regular PC. Also this week we launched our testing process on Blackberry and Android touch screen devices. An iPhone version will follow very shortly.

In the forthcoming period we aim to release a lot of new features on Squace related to optimizing the user experience. People who are interested in the details can participate in Squace Labs.

Dedicated test communities are helping us to get the best product out. Click here, if you want to be involved.

You are more than welcome!

]]> http://blog.squace.com/2010/04/we-are-on-track/feed/ 0 Do you want to work on Squace? http://blog.squace.com/2009/12/do-you-want-to-work-on-squace/ http://blog.squace.com/2009/12/do-you-want-to-work-on-squace/#comments Fri, 11 Dec 2009 13:46:01 +0000 admin http://blog.squace.com/?p=210

Are you a highly skilled & passioned software developer?
At Squace we develop a personal mobile app, which will provide all kinds of human on the planet with online oxygen wherever they go. Our software application provides each individual user with a small screen optimized navigation path (Patent pending) to have simple click access to personally relevant information sources and applications on their mobile and the internet. The Squace application will be made available on all types of mobile devices, which are Internet enabled. If you’re an excellent software developer who is into cool stuff and want to spend your energy with a passioned team on a clear mission – we can provide the challenges you are looking for!

Technology-wise Squace is a server-based solution with extremely thin native clients for Iphone, Android, Java, etcetera. Other developer keycharacteristic are amongst else great user experience, scrum, database optimization, effective search, tag frameworks, efficient load balancing, and high volume traffic.

Read more about the company and the strategy at www.squace.com or www.universalmobileinterface.wordpress.com.

We are looking for software engineers, software architects, user experience designers in the following areas of expertise:
• Client application development (small screen mobile devices, Java, Android, Iphone)
• Core architecture development (Java Hibernate, Postgres)
• Web application development (Java, Javascript, Flash)

We are happy to inform you more, if you have any interest.

Please let us know, send us a mail and introduce yourself and we’ll get in touch with you!

jobs@squace.com
Career inquiries

]]> http://blog.squace.com/2009/12/do-you-want-to-work-on-squace/feed/ 0